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22 March 2018

Rolex at Baselworld

By: Amy Brennan-Stephenson

Rolex at Baselworld
Each year as the world descends on the city of Basel, the watch world is eager to see just what we can expect from the ‘big names’. For DMR, there is one brand that is always our first stop on the annual trip and this year is no exception… Rolex.

GMT Master II

At the forefront of Rolex’s 2018 selection is the GMT Master II, a piece for which many of us have been very excited to see. Always keen to keep their Baselworld secrets under wraps, Rolex’s social media teasers had us guessing this week, but nothing could truly prepare us for the excitement of yesterday! For the very first time, we see the emblematic bidirectional bezel with a cerachom insert in red and blue ceramic, in Oystersteel on a Jubilee bracelet.

It wasn’t just the new Oystersteel addition that got us excited this year! Rolex’s exclusive 18ct Everose gold comes to the GMT Master II range, with a version in Everose Rolesor and another entirely in Everose gold. With a cerachom bezel in black and newly developed brown ceramic, it is an exciting addition to the collection.

Datejust 36

Baselworld 2018 sees the new generation of Oyster Perpetual Datejust 36, equipped with a redesigned case side and lugs. One of the prominent pillars of the Oyster collection, Rolex’s iconic Rolesor variations play a stylish role in this development, with the newly designed cases available in Yellow and Everose Rolesor. These new Datejust 36 versions are equipped with calibre 3235, a movement at the forefront of watchmaking technology. Incorporating the patented Chronergy escapement, the piece provides a power reserve of 70 hours.


Datejust 31

Rolex’s Oyster Perpetual Datejust 31 also sees some updates to the collection. In 18ct white, yellow and Everose gold, the Datejust 31 is released with redesigned case sides and lugs, featuring a diamond-set bezel. Each variation marries an elegant new dial option, including a beautiful white mother of pearl dial with diamond hour markers in the 18ct white gold model. These new versions of the Datejust 31 are equipped with calibre 2236, a new generation movement offering a power reserve of approximately 55 hours.


Cosmograph Daytona

When we fly out to Basel each year, we typically see that one ‘WOW’ piece that really stands out amongst the crowd. Catching our eye this year is a Rolex Cosmograph Daytona. The new Oyster Perpetual Cosmograph Daytona in 18ct Everose gold, is set with a bezel of rainbow coloured sapphires, in lieu of the emblematic tachymetric scale. 56 brilliant cut diamonds are set into the lugs and crown guard. Equipped with a calibre 4130, this new timepiece boasts a power reserve of approximately 72 hours.


View all of Rolex’s new models for 2018, here. Follow DMR on Instagram for the latest updates from Baselworld.

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